Furikake is the most popular and widely used condiment in Japanese home. It was created in the 1920s by a Japanese pharmacist as a dietary supplement , especially for children who suffered from many deficiencies.
The recipe is mainly made from sesame seeds and seaweed and is originally sprinkled on rice bowls.

From age 1 to 99, there’s no limit to joining the FURIFURI FAMILY!
Athletes, kids, seniors, pregnant women, diabetics, vegetarians... nutritionists recommend FURIFURI for everyone.

FURIFURI is for anyone who wants to reduce their salt intake and eat healthier — whether by choice or necessity (hypertension, excess weight, inflammation, kidney issues, etc.).

FURI means to shake in Japanese, so FURIFURI will shake things up and bring some spark to your daily life!

YES! FURIFURI has a very short ingredient list and uses only the very best ingredients. No additives, no preservatives, no weird names!

Seaweed is good for your health — and for the planet.

It’s naturally rich in vitamins, minerals, fiber, iodine, iron, and plant-based protein. It also offers powerful antioxidant, anti-inflammatory, and cholesterol-lowering benefits.

But that’s not all: seaweed is planet-friendly. It grows without freshwater, pesticides, or fertilizers — and it captures CO₂ from the atmosphere.

That’s why we’ve made it our mission to bring seaweed into everyday cooking and make it part of everyone’s dishes!

Seaweed has long been a superstar of Japanese cuisine.

As early as 57 BC, it was eaten with rice — making it likely the ancestor of today’s maki rolls wrapped in nori. Dashi, Japan’s beloved umami-rich broth, is made with kombu, a green seaweed. And wakame? You’ve probably tasted it in miso soup at your favorite Japanese restaurant.

But here’s the real secret: seaweed plays a major role in the extraordinary longevity of Okinawa’s residents — a Japanese island known for having one of the highest concentrations of centenarians in the world.

All our seaweed is organic and harvested in Brittany.
We’re proud to support the French seaweed and showcase its incredible richness.

We use 5 varieties of algae:

★ Wakame – your detox ally, packed with antioxidants.
★ Kombu – the backbone of Japanese broth, great for energizing the body.
★ Dulse – a hint of hazelnut and… 20 times more calcium than milk!
★ Nori – the iconic seaweed of maki rolls, rich in protein and umami.
★ Sea Lettuce – vibrant green, fresh and mineral-rich, perfect for everyday nutrition.

And for those wondering: do your products taste like seaweed?
Not at all! With FURIFURI, you’ll enjoy the benefits of seaweed without the strong sea taste. It’s like magic — just umami, crunch, and joy.